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Home Services Experience Design

Design

Experience design

We love Don Norman at Hostile Sheep; and believe in his premise that "We are all designers". This allows us to think of design in its broadest sense; essentially every decision is design, change is design. That being said, Hostile Sheep is an experience design shop that doesn't specialize in graphic design. Our specialties include interaction design, information architecture, interface design, and pattern-design. The majority of our projects falls into one of the following categories:
Low-fi prototype
Standard, annotated wireframes is an example of a low-fidelity prototype we occasionally create. We prefer interactive prototypes that our clients can view in a browser.
  • We rely on user research, trends and data to define an initial design system.
  • We'll use the design system to build a low-fi prototype that meets user needs.
  • We'll document the design system with rationale product managers can use to support continuous improvement.
Product vision
A product vision is based on a synthesis of business goals and customer needs. It brings purpose to the product management team and defines WHY the product exists.
  • We'll analyze existing research and data to define market and customer needs; mapping needs to feature-sets and a product roadmap.
  • We'll prioritize business goals and clarify how they map to the product.
  • We'll develop a product vision and host a workshop to gain team alignment.
Ad hoc deliverables
Our flexible on-call consulting blocks can be used to engage us on almost anything else you might need help with; from a simple user flow to a complex taxonomy.
  • We can create deliverables (such as a user journey, interface design, or persona) where requirements are already known.
  • We can make revisions, updates and refinements to our work.
  • We can use these blocks as needed to remain involved throughout a project.

Case studies

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The Partnership
Needed to develop a set of experience design standards for their site & search experience.
Timeline: 2-weeks
Deliverable: business requirements, accessibility evaluation, comparative scan, 72-page report, interactive (low fidelity) prototype
Image
VISA
Needed to define the purpose of their website and align the team on a product vision.
Timeline: 2-weeks
Deliverable: prioritized business goals, product vision board, customer needs, product vision workshop, information architecture
Image
Tangerine
Needed to create a persuasive website that could convert users to customers.
Timeline: 1-week
Deliverable: competitive scan, heuristic evaluation, GA analysis, accessibility score card, static wireframes, design system
Image
Mitsubishi
Needed to improve the consistency of the Mitsubishi website and their online tools.
Timeline: 1-week
Deliverable: competitive scan, GA analysis, accessibility score card, static wireframes, design system, 48-page report

Case studies

Image
The Partnership
Needed to develop a set of experience design standards for their site & search experience.
Timeline: 2-weeks
Deliverable: business requirements, accessibility evaluation, comparative scan, 72-page report, interactive (low fidelity) prototype
Image
VISA
Needed to define the purpose of their website and align the team on a product vision.
Timeline: 2-weeks
Deliverable: prioritized business goals, product vision board, customer needs, product vision workshop, information architecture
Image
Tangerine
Needed to create a persuasive website that could convert users to customers.
Timeline: 1-week
Deliverable: competitive scan, heuristic evaluation, GA analysis, accessibility score card, static wireframes, design system
Image
Mitsubishi
Needed to improve the consistency of the Mitsubishi website and their online tools.
Timeline: 1-week
Deliverable: competitive scan, GA analysis, accessibility score card, static wireframes, design system, 48-page report

Our trade-model keeps our team small with one master product designer and three apprentices.
We believe in pattern design and continual improvement. Thus, we create purpose-built design systems along with our low-fidelity prototypes. We can produce a design system and low-fidelity prototype in as little as a week. We can produce a product vision in as little as a week. Ad-hoc deliverables can be completed in as little as a day.
More about us

Our trade-model keeps our team small with one master product designer and three apprentices.
We believe in pattern design and continual improvement. Thus, we create purpose-built design systems along with our low-fidelity prototypes. We can produce a design system and low-fidelity prototype in as little as a week. We can produce a product vision in as little as a week. Ad-hoc deliverables can be completed in as little as a day.
More about us

Ready to get started?

Tell us a little bit about your project and objectives. We'll give you a detailed proposal for free, with no commitment. We'll tell you the next time-slot we have available and you can choose to use it or engage us anytime down the road.

Email me directly

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The Partnership Website
As a preferred partner, Hostile Sheep has helped CPAC with multiple projects; including the optimization of their website and search experience.

Visa Website
Visa compiled a comprehensive amount of user research and engaged Hostile Sheep to conduct stakeholder interviews and synthesize a product vision.

Tangerine Website
John St. engaged Hostile Sheep to develop a design system and low-fidelity prototypes for the Tangerine website redesign.

Mitsubishi Website Redesign
Hostile Sheep was engaged to evaluate the Mitsubishi website and produce a set of recommendations; including low-fidelity prototypes for key pages/functionalities.

The Partnership Website
As a preferred partner, Hostile Sheep has helped CPAC with multiple projects; including the optimization of their website and search experience.

Visa Website
Visa compiled a comprehensive amount of user research and engaged Hostile Sheep to conduct stakeholder interviews and synthesize a product vision.

Tangerine Website
John St. engaged Hostile Sheep to develop a design system and low-fidelity prototypes for the Tangerine website redesign.

Mitsubishi Website Redesign
Hostile Sheep was engaged to evaluate the Mitsubishi website and produce a set of recommendations; including low-fidelity prototypes for key pages/functionalities.